A new kind of agency blending ideas, creativity and technology to drive business change, faster.
Our story
The business landscape continues to move at pace, with technology driving unprecedented change in how brands are able to take products to market, reach new audiences, innovate and grow. And while business is moving faster than ever before, many agencies aren't keeping up, hampered by legacy processes that haven't adapted to the new AI-powered world in which we live today.
& We Thrive started as an idea; "What would an agency look like if we built one from scratch today?" So we decided to create one.
Rather than looking at technology as something that replaces people, we see it as an ally. A creative superpower if you like. We've embedded it in every facet of our agency, using it to create more efficient processes, unlocking creative opportunities, and enabling high-quality production at scale never before seen.
Of course none of this would be possible without the right people, which is why we've built a team of the most experienced marketing experts, to advise and direct in the areas that matter most. What this means for you is more, for less, without sacrificing on quality.
Want to know more? Get in touch here
Oliver Budworth
Managing Director
Oliver is a marketing strategist with 20 years’ experience in shaping brand, communications, and digital strategies for globally recognised companies such as Ford, AWS, Cisco, and Nestlé. Known for his confident leadership and contrarian thinking, he excels at solving complex business challenges through creative strategy, customer experience design, and insightful market research.
Throughout his career, Oliver has developed award-winning frameworks and distinctive brand positioning strategies that not only win pitches but also drive sustained business growth. His innovative approach and ability to challenge the status quo have earned him recognition from senior leaders and peers alike, while his thought leadership has been featured by The Marketing Society.
Beyond his strategic acumen, Oliver is a skilled presenter who routinely collaborates with C-suite executives to align creative visions with robust business outcomes. When he’s not advising agencies or mentoring emerging talent, he enjoys spinning vinyl as a DJ and restoring classic cars in his garage. This blend of creative passion and technical expertise defines his unique approach to marketing and brand innovation.
Paul Wright
Media & Technology Partner
Paul has over 20 years of commercial and marketing expertise across media, MarTech, and data and analytics. With deep experience in B2B media and advertising, he’s helped leading brands drive growth through account-based marketing (ABM), full-funnel strategy, and media innovation.
He’s a hands-on expert in ABM platforms like 6sense, Demandbase, and RollWorks, and has built connected MarTech ecosystems that span activation, orchestration, data integration, and analytics. Paul has designed and implemented custom reporting solutions that provide a 360° view of marketing performance—linking activity directly to commercial outcomes.
Whether designing go-to-market strategies or optimising in-flight media campaigns, Paul has the ability to zoom out to the bigger picture and zoom in on the details that matter. He helps businesses make smarter, faster, and more accountable decisions. He’s a trusted partner for organisations looking to modernise their marketing, unlock growth, and stay ahead of what’s next.
Andrew Roberts
Operations & Transformation Partner
Andrew brings a rare combination of strategic vision, commercial discipline, and hands-on execution that modern companies need. With 25+ years of leadership experience—founder, COO, MD, and senior partner—he’s built, scaled, and transformed businesses across creative, digital, and consulting disciplines. He’s led successful exits, navigated complex post-acquisition integrations, restructured operating models, and delivered measurable gains in profitability, efficiency, and client value. He knows how businesses run—and more importantly, how they should run in today’s hybrid, AI-powered landscape.
In this era of rapid reinvention, businesses need operational leadership that sees the big picture and knows how to optimise the details. This is not just about keeping the engine running—it’s about upgrading it mid-race meaning you can scale faster, deliver smarter, and grow more profitably.
Andrew has the ability to make the abstract operational. He’s not just an architect of smart ideas—he implements them. He’s modernised outdated workflows, introduced scalable toolkits and automation, productised services, and helped teams evolve into leaner, sharper units. But beyond systems, he deeply understand the people side—how to coach leaders, align multi-market teams, and build high-performance cultures.